by Dan | Apr 16, 2020 | Marketing
The COVID-19 pandemic has forced many employers to scramble to set up the technology required to allow employees to work from home. If you and your team are used to working in the same space, the adjustment requires more than technology.Fortunately, there are some...
by Dan | Apr 9, 2020 | Marketing
It’s a tricky thing, figuring out how to promote and market your business in a time of crisis. On the one hand, many small businesses are struggling to stay afloat, hoping they will be able to weather the storm and reopen when the crisis is over. On the other hand,...
by Dan | Apr 2, 2020 | Marketing
If you own a small business, you might struggle to be profitable even at the best of times. The current COVID-19 pandemic has dialed up the stakes for most businesses in the United States and around the world. Non-essential businesses have closed their doors in an...
by Dan | Aug 29, 2019 | Local Marketing, Marketing
Marketing trends change all the time. And, if you’re a local business owner, it can be hard to keep up. Which trends should you follow? Are there any that aren’t worthwhile?In marketing, you’ve got to pick and choose. Very few people have an unlimited budget that...
by Dan | Aug 17, 2019 | Chatbots, Marketing
2019 has been the year of the chatbot. Businesses that have adopted the chatbot trend have been able to support and scale their business operations by offering convenient and efficient communication to their customers. Implementing chatbots has also helped businesses...
by Dan | Jul 10, 2019 | Marketing, Mobile, Mobile Marketing
Voice search isn’t going anywhere. In fact, it’s more prevalent than ever before and that’s not going to change. The latest stats show that by 2020, at least 50% of all searches will be voice searches.Even more surprising is this nugget of information. Digital...
by Dan | Jun 6, 2019 | Local Marketing, Marketing
Local marketing is a must, but if you’re like most local business owners, you’ve probably caught yourself thinking something like this:I feel like I’m doing everything I can – why is my local marketing not delivering the results I want?It’s a good question. After all,...
by Dan | May 2, 2019 | Marketing, Voice
Do you use voice search on your phone or on an in-home device like Google Home or Amazon Echo?More people do this year than last year – and that’s a trend that’s likely to continue. As of March 2017, 12% of American households have a voice assistant.Some are named...
by Dan | Dec 1, 2018 | SEO
Alexa. Siri. Google Assistant. Even if you remain one of the few who has yet to utilize big techs three most widely used assistants, we are reasonably sure you are at least aware of what they are and their capabilities. Requesting specific internet searches from our...
by Dan | Sep 26, 2018 | Local Marketing, Marketing
If you’re not using coupons as part of your business strategy, you may find yourself falling behind your competitors. According to recent research, consumers are increasingly searching out coupons when they shop both online and in store. Additionally, consumers...